Get a clear
picture
of how your website is performing.
Your Low ranking website could be holding you back.
Why Your Website Needs an Audit
Your website is often the first impression people have of your business. If it’s slow, confusing, or missing key elements, it could be costing you leads.
We are currently using a website audit service that provides an easy-to-understand report on what’s working, what’s not, and tips on how to improve your website.
SEO tips
Studies show if you start focusing on your website SEO now, in 6-9 months you’ll see a 20-40% increase in organic leads year-over-year.
1. Keep Your Business Information Consistent Everywhere
Make sure your business name, address, phone number, website, and hours are accurate and identical across every platform: your website, Google Business Profile, social media pages, online directories, and anywhere else your business appears.
Search engines use this consistency (often called NAP consistency) to verify your legitimacy. Even small differences — like “St.” vs. “Street” — can weaken trust signals and impact local rankings.
2. Optimize Every Page for a Specific Keyword
Each page on your website should focus on one clear keyword or service. For example, instead of a generic “Services” page, create individual pages like:
Headshot Photography in Lancaster PA
Brand Photography for Entrepreneurs
Event Photography in Central PA
Include your main keyword naturally in:
The page title
The H1 heading
The first paragraph
Image alt text
3. Actively Collect and Respond to Reviews
Google reviews are one of the strongest local ranking factors. Consistently ask happy clients to leave reviews on your Google Business Profile and other relevant platforms.
Check out my review page: Review Us
But don’t stop there — respond to every review.
When you reply naturally using keywords like “headshot session,” “brand photography,” or your city name, you reinforce relevance to search engines. Plus, consistent engagement signals that your business is active and trustworthy.
About
Ole Hongvanthong
For over 20 years, we’ve worked as professional photographers helping business owners show up confidently and professionally through powerful imagery. We’ve seen firsthand how the right image can elevate a brand, build trust, and attract the right clients.
But two years ago, we began noticing a pattern many of our clients weren’t using their images in a way that actually supported their SEO. Beautiful photos were being uploaded without proper file names, alt text, compression, or keyword strategy. They looked great… but they weren’t working behind the scenes to improve search visibility.
That realization led us to expand our services.
Today, we provide SEO administration for busy business owners who don’t have the time or desire to manage the technical side of their online presence. From properly optimizing images to improving on-page structure and maintaining consistent information across platforms, we ensure your brand isn’t just seen… it’s found.
If you’re investing in your business, your online presence should be working just as hard as you are.